TOBEY KARPENKO
Product Designer crafting experiences where AI, emerging technology, and timeless craftsmanship come together.
A few things I love
Selected work
Designing the First Experience for Meta Glasses
Bringing Meta’s new visual identity into a launch-ready onboarding experience.
Scaling Onboarding Across Meta’s Wearable Portfolio
Building a reusable onboarding framework that accelerated launches across Meta’s growing AI wearables portfolio.
Growing Wearable Engagement Through Experimentation
Continuous optimization across onboarding, education, and activation.
Messaging on AI Glasses
Creating a multimodal messaging experience using Meta Ray-Ban Display Glasses with Neural Band.
AI Local Discovery
Defining how AI helps people discover the physical world on Meta Ray-Ban Display Glasses with Neural Band.

Designing UCLA’s Digital Wellbeing Platform
Building a digital home for health and wellbeing for 40,000+ UCLA students.






